The future of background checks: How digital identity, AI and adverse media are reshaping compliance


HR managers in the UK are under growing compliance pressure. Right to Work fines have tripled, new DBS identity rules are on the way and expectations to protect brand and reputation have never been higher.
At the same time, the nature of risk is changing. Employers are placing less weight on what candidates post on social media and instead focusing on adverse media – credible press and online coverage that can reveal red flags linked to fraud, misconduct or reputational harm. This shift highlights the need for more sophisticated tools like advanced digital footprint checks to uncover risks traditional screening can miss.
Background checks are evolving quickly. With digital identity, AI and deeper media insights, HR leaders can stay on top of compliance while building smarter, more reliable hiring practices.
As Neil Rose, CEO of Referoo, puts it: “Background screening is no longer just about compliance at the point of hire. It’s about building trust that continues throughout employment.”
The changing compliance landscape
The compliance landscape has shifted rapidly in recent years:
- Right to Work: In early 2024, the Home Office increased civil penalties for employing illegal workers to £45,000 for a first offence and £60,000 for repeat breaches, triple the previous maximum. The message is clear: employers must get this right from day one.
- DBS checks: From November 2025, the UK will require compliance with new DBS identity verification guidance (which mandates use of certified digital identity verification where possible), though manual/in-person checks may still be used under the transition rules. This change is part of a broader global shift; for example, the UK is implementing a legal framework for Digital Verification Services and Australia already operates digital identity systems such as myID.
These changes mean HR teams need to move from manual, fragmented processes to tech-enabled, integrated checks that guarantee compliance without slowing hiring.
Rose notes: “The regulators are raising the stakes and HR can’t afford to treat these checks as tick-box exercises. They are central to compliance, brand reputation and trust.”
The rise of digital identity
Digital identity is fast becoming the backbone of modern background checks. For Right to Work, the Home Office now provides an online service to confirm the status of employees with biometric residence permits, eVisas or EU settled status. This shift reduces the risk of document fraud and gives employers confidence that checks are accurate and up to date.
DBS checks are moving in the same direction, with employers encouraged to use certified digital identity service providers. This approach cuts down on human error, speeds up processing and creates a secure audit trail. The benefits are clear: faster hiring, fewer mistakes and stronger protection against fraudulent documents.
As Rose puts it: “Digital identity is a game changer. It doesn’t just make compliance easier; it builds confidence that you know exactly who you are hiring.”
Adverse media and digital footprint checks
One of the biggest shifts we’re seeing in the UK is the growing importance of adverse media. Employers tell us they’re less concerned about what candidates post on social platforms and more focused on what credible press and online sources might reveal. Negative media coverage can expose red flags linked to fraud, financial misconduct or reputational risks that would never surface in a CV or interview.
Referoo’s Advanced Digital Footprint Check takes this further, scanning billions of data points across news outlets, forums and online platforms. Using 28 structured assessment factors, it goes well beyond a simple media search to highlight potential risks and provide clear, actionable insights for HR teams.
Rose explains: “Employers want to know about risks that could harm their business, not just what a candidate posts on social media. Adverse media checks give HR leaders a much clearer picture of who they’re hiring.”
The role of AI & automation
AI and automation are already reshaping compliance. Tools can now detect fraudulent passports or IDs with far greater accuracy than manual checks, reducing the risk of costly mistakes. Automated workflows make sure DBS and Right to Work checks are completed before day one and securely logged for audit purposes. At the same time, machine learning can sift through millions of media sources, flagging potential risks in real time far faster than any human team could manage.
But technology isn’t a replacement for people. Rose cautions: “AI gives us speed and accuracy, but HR must always apply human judgement. Technology should empower decision-making, not replace it.”
Practical takeaways for HR Managers
So what should HR leaders do to stay ahead of the curve?
- Audit your processes: Check your current DBS and Right to Work workflows against the latest guidance. Are you prepared for the November 2025 DBS ID changes? Do you have reminders in place for visa follow-ups?
- Adopt digital identity verification: Moving early reduces risk and ensures your organisation is ready for the shift to fully digital checks.
- Incorporate adverse media checks: Incorporating adverse media checks is now essential for protecting your brand. Beyond what a CV or interview can reveal, Referoo’s Advanced Digital Footprint Check scans billions of data points across global news, forums and public platforms. It goes deeper than a traditional media search, using 28 assessment factors to highlight potential red flags.
- Automate record keeping: Ensure every check is logged, dated and auditable. In compliance, if it isn’t documented, it didn’t happen. With Referoo, this becomes seamless, the platform integrates directly with your existing HR or recruitment tech, automatically capturing and storing the evidence you need without adding extra admin.
- Educate your team: Train line managers and recruiters so that compliance becomes part of everyday hiring, not an afterthought.
The future of background checks in the UK is digital and intelligence-led. With higher penalties, evolving DBS requirements and reputational risks at stake, HR leaders must move beyond outdated, manual processes.
Rose sums it up: “The future of compliance isn’t about ticking boxes. It’s about building trust. HR teams who embrace digital identity and AI will not only stay compliant but also give their organisation a competitive edge.”
The pace of regulatory change means HR leaders need partners, not just tools. Platforms that integrate DBS, Right to Work and digital footprint checks can simplify compliance and reduce admin, while still leaving space for human judgment.
“Compliance doesn’t have to slow you down,” Rose concludes. “With the right tools, you can hire faster, protect your business and deliver a better candidate experience.”
Discover how Referoo Hub can keep your organisation compliant and ahead of the curve.
